Covidien Film Goes Video DJ

Scene from the Covidien corporate film titled “Heat”

This week our field crews begin filming passionate, cutting-edge films for Covidien, a global healthcare product leader. We are working with DJ 2nd Nature – one of the world’s top video DJ’s – who will mix our footage with music and pop culture clips to create a mixed-media artform that cuts through the clutter. The three films titled “Fuel,” “Heat,” and “Oxygen” will premiere at Covidien’s national sales meeting.

“Video DJing is an artistic expression that is emerging from top dance clubs from around the world,” said director Scott Takeda. “It’s storytelling where you see the music. And DJ 2nd Nature is a pioneer, so we’re working with the man who is on the forefront of this exciting form of entertainment. I just saw his video tribute to Steve Jobs. It’s very emotional, hip and Now Generation.”

The creative team for our three films is headed by BI Worldwide executive producer Stacey Dagnault and creative director/scriptwriter John Penzien. Our field crew includes Takeda (director) Dave Klein (cinematographer) and Slade Williamson (field audio). DJ 2nd Nature of ScreenWerks handles all the post production. Covidien’s Erin Wehrly and Shannon Yearsley are production coordinators.

Animation created for Covidien corporate film