Takeda Entertainment Produces Inspirational Film For Lilly

Scene from the film “Debbie’s Story” produced for Eli Lilly Pharmaceuticals

This week, we head into the field with agency folks from BI Worldwide to produce another film for the oncology division of Eli Lilly Pharmaceuticals. Our focus will be to produce an inspirational film for their sales group.

“This film has a very tight deadline,” said director Lori Kay Allred. “It needs to premiere in eight days for an important sales meeting, so the creative director turned to us because of our history of telling stories very quickly. We’re scrambling to get our top storytellers from various parts of the country to Florida.”

The creative team for this quick-turn project includes Damon Schoening (executive producer), Tom Nusbaum (creative director), Takeda (senior producer), Lori Allred (director/writer) Laura Cohen (production manager), Dave Dawson (cinematographer), Brock Sherman (art director), and Zlatko Makic (audio post).